A Scottish college has created the first TikTok prospectus, in a bid to attract young people leaving school to new courses.
Glasgow Clyde College (GCC), which has campuses in Anniesland, Cardonald and Langside, has created a series of ‘ProspecToks’ giving real-life insight into college life.
It comes as around 40% of 16 to 24-year-olds say TikTok is their go-to social media app.
The college is also opening up enquiries via TikTok with hopeful applicants able to begin the sign-up process with a direct message.
The ProspecToks were created with input from former students and include information of courses including beauty and make up, travel and tourism, healthcare, fashion and textiles and business.
The “day in a life” style shorts offer a window into student life with more videos set to launch over the next ten days.
Jon Vincent, principal at Glasgow Clyde College said: “We’re very proud of our pioneering approach at Glasgow Clyde College, and are always looking at new ways to engage with young people and school leavers. With so many people using TikTok on a regular basis, it felt like a great opportunity to showcase our college’s offering.
“College is about so much more than just the course you study. We’re lucky to have some really creative students in our midst, and they’ve perfectly captured what a day as a GCC student can look like, from going to classes, workshops and field trips, to even grabbing lunch at the canteen with your friends – all whilst having fun and experiencing life in a busy, bustling city.
“Whether you’re about to finish your exams and are dreaming of becoming a fashion designer or entrepreneur, or are in full-time work and are looking to further your skills, GCC’s vast range of courses can help you achieve your goals.”
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