Japanese designer selling range of shirts with random Scottish place names

Retailer Shoo-La-Rue's Cutie Blonde range has sparked a debate about fashion choices.

Japanese designer selling range of shirts with random Scottish place names Shoo La Rue/World Online Store/Lumine

A Japanese clothing brand is selling t-shirts with the names of seemingly random places in Scotland emblazoned on them.

Retailer Shoo-La-Rue’s Cutie Blonde range has sparked debate on social media after images were shared of models wearing items featuring Falkirk, North Lanarkshire and West Lothian.

Costing around £7.20 (1,489 Yen), the North Lanarkshire t-shirt is embroidered with flowers, as shown on the World Online Store website.

World Online Store Shoo La Rue NORTH LANShoo La Rue/World Online Store

Another product on offer says Falkirk in red font with the year 1932 on it.

Customers can also shop for a t-shirt with Clackmannanshire on it, which is accompanied by the caption “Clarity Precedes Success” and the year 1974.

Shoo La Rue/World Online Store

Pictures of a “Since 1872 West Lothian” shirt have also been shared, alongside one features both Falkirk and West Lothian.

The designs resemble those associated with varsity style sports teams and world-famous univeristy towns, such as Boston, Harvard, Oxford, or Cambridge.

Shoo La Rue/Lumine

Scottish universities have their own ranges of prep-school style clothing featuring their names.

But applying the aesthetic to the likes of Clackmannanshire has drawn the attention of users on social media.

Shoo La Rue/World Online Store

A viral tweet from more than five years ago was reshared. It asked the question: “See how Scottish people wear tops that say ‘New York’ and ‘LA’ do people from America wear tops saying ‘Arbroath’ or ‘East Kilbride’.”

X user @mitch_2123 wrote: “Well there ye go. Japanese people wear tops that say Falkirk.”

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