Strathclyde Police are to draft in an extra 1,000 officers to prevent a feared rise in violent crime associated with Old Firm games.
The force say Celtic-Rangers clashes traditionally see a huge rise in alcohol-fuelled offences and domestic abuse.
Serious crime during the last three Old Firm games was 113% higher than during any other weekend on average, according to police.
Disorder and antisocial behaviour peaked on three occasions since December, all coinciding with Old Firm matches and the number of domestic abuse incidents rose by an average of 41% on these days.
Chief Constable Stephen House said: "The spikes in the figures suggest crimes can occur more readily when people are under the influence of alcohol and in particular on the days of Old Firm games.
"There's no excuse for violent behaviour just because a football match is on - this is what we are trying to get across to people. "
Justice Minister Kenny MacAskill, Scottish FA Chief Executive Gordon Smith and Old Firm clubs Celtic and Rangers have added their support to a high-visibility campaign by police in the the pubs and on the streets of Glasgow
Justice Secretary Kenny MacAskill said: "These statistics show a worrying picture of increasing violence, and domestic abuse in particular, around football matches.
"What we are saying is watch and enjoy the football, by all means have a drink - but don't get drunk, get violent and end up in the cells.
"Today we're making it clear that win, lose or draw, drunken aggressive behaviour has no place in Scotland".
Police said the fault does not lie with the football clubs, the players or the fans but with those who drink all day at the pub or at home.
Officers will visit bars to ensure that alcohol is being served and consumed responsibly. They will carry out bail and curfew checks, and individuals known to have been involved previously in violent behaviour, including domestic abuse, will receive warnings.
They will also patrol renowned violence hot spots.
