Social media is set to play a "big" part in the Yes Scotland campaign for independence.
Speaking on Scotland Tonight on Monday Blair Jenkins, Yes Scotland supporter and former head of news and current affairs at both BBC Scotland and STV, said that social media will be an important tool.
The campaign was officially launched on Friday in Edinburgh with many Scottish celebrities showing their support.
Speaking of the campaign Blair Jenkins said: "It’s (social media) a big part of it. I’ve got 100 ideas about how to use social media in this campaign. But an important point to make the most important thing will be people on the ground. It will be face to face communication.”
Also speaking to John MacKay was writer David Torrance who criticised the Yes Scotland campaign launch.
He said: "It just didn’t feel right. It felt slightly frayed around the edges and slightly rushed."
And he added that Dougie MacLean signing Caledonia was "was contrary to the general themes and messages of the SNP".
But Blair Jenkins said: "It is a people based campaign. I think that one of the main purposes of Friday’s event was to draw attention to the campaign.
"This is going to be a campaign like nobody in Scotland has ever seen before."
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